Set Your Business Apart with a Good Domain Name and Website Design

Cindy F. Cape

Your small business in Australia needs a professional website and address to gain visibility online. Web users can identify your website with a distinguishable domain name.

Similarly, with a high-quality website, they can learn more about your business, brand, and products. More than 97 percent of Internet users research online before they decide to purchase a particular product or service. That makes a website with a domain essential for a real web presence.

With several web design service providers, you can find cost-effective website design AU packages depending on your business needs. They have designers who can build your website on a Website Builder or WordPress platform. By choosing an affordable web design plan, you can have a domain name bundled at a discounted price, which will help you save money.

A unique domain helps your potential customers locate and recognize your website among innumerable sites online. If you want to run an eCommerce store or launch a startup company in Australia, you need a website with a domain that attracts local customers and markets in Australia. With a .au domain name, you get more local traffic to your website. It will help increase your rankings on search engines.

When there are billions of websites online, getting the .AU domain at an affordable price is not easy. With numerous domain name service providers, acquiring your desired name with .au domain extension is possible, but it may work out expensive. Here is what you should do to find a reliable domain registration and website design service.

  • Choose a distinguishable yet a simple name

Concentrate on getting a short and simple, but unique name, for it is memorable and pronounceable. Such short names may be of 5-6 letters. For instance, you may have come across popular domain names like ‘amazon.com’, ‘google.com’, ‘telstra.com.au’, ‘coles.com.au’, ‘csl.com’ and ‘bunnings.com.au’. These names are short and attractive and have become household names in Australia.

If it is not easy to find the availability of your desired names, look for the names derived from keyword combinations. Choosing keywords relevant to your industry, business, or product will help improve website search engine optimization (SEO). The names derived from a combination of keywords increase the chances of finding them available. For example, you can find popular websites like ‘realestate.com.au’ and ebay.com.au’ designed using a combination of keywords.

  • Find the right TLD at an affordable price 

Your website address to get identified by your local customers in Australia should have the right country-code top-level domain extensions. For your online store in Australia, you can go for ‘.AU domain’ extension. One way to get it cheap is to register for a longer period with a service provider that offers attractive discounts. With a new .au or .com domain registration, you can get a matching ‘.online’ extension free.

The other .au domain variations include .com.au, .org.au, .net.au, .sydney, or .asn.au. If you want to grow your business and expand to other countries, use the ‘.com’ domain extension, which will be available at higher discounts.

  • Select an appropriate web design package

With a dependable web hosting service provider, you can have a range of website design packages, which include everything from website building and domain name to web hosting. There are separate subscription plans for Web Builder and WordPress designs. The package includes a page editor, web pages offered, a project coordinator, and unlimited images.

In addition, you can also have stock photos, email forms, Google Maps, SSL certification, social networking, and design revision. The design professionals create a website on a Web Builder or WordPress platform based on your creative brief and send it for feedback and revision.

You can consider the points explained to find a service provider who can offer you a perfect website design au, as well as a .au domain and hosting, at an affordable price in a package.

Set Your Business Apart with a Good Domain Name and Website Design

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